facebook-tracking-pixelIRCA | the IRCA Group at SIRHA Lyon

Join the Innovation Movement

To dIscover the future in Pastry

our own innovation

SIRHA  - The World Hospitality & Food Service Event - has always anticipated and supported the rising of major movements in the Food Service sector. And for us, innovation is essential in everything we do too

Our secret behind innovation in pastry is an endless passion, and the willing to offer unique and memorable moments of indulgence. This is what pushes us to do best everyday bringing our products and state of mind all over the world, delivering the best solution to all our clients. 

This year we are happy to partecipate to its 21st edition with our brands IRCACesarin, JoyGelato and Dobla, the Premium Sponsor of the final de la Coupe du Monde de Pâtisserie. 

Come discover our stand: Hall 4 - Booth 4C84.

A sensorial journey to discover your true self

Discover your state of mind and find innovative ideas to make your customers live new sensations and emotions; because pastry is an all-round experience to be lived with all your senses.


You like discovering new tastes and mixing new flavours to always make disrupting pastry creations. 
Having fun is your must. 


At the core of your very artwork there is a deep study of each ingredient, knowing their origin and every taste nuance. 
For you pastry is a correct science. 


You believe that travelling the world and knowing new cultures is essential in developing recipes to really surprise your clients. Pastry is costant discovering you will never get tired of.


You look for harmony not just in taste, but also in the way you present your creations. 
Every element has its proper place to really bring peace and harmony to those who taste it.

Dobla aims to the finest indulgence, creating the special touch for every creation: that wow effect that should always surprise the customer. 
In occasion of this edition, the Dobla team studied a journey through pastry and emotions to make you discover the 4 State of Mind through new exciting creations by our Pastry Chefs Michel Willaume and Bart de Gans

Come live all of this in the Espace des Chefs at Hall 6 - Booth 063_35_N

Would you like to ask us more information before the fair? Contact us now.